Hello, here is report back on the results of the Drupal Association membership pricing survey. The Drupal Association has not made any decisions on these results yet.<br><br>1. <a href="http://association.drupal.org/system/files/individual-pricing-sensitivity.jpg">
Individual pricing sensitivity graph</a> - optimal price $30 with ~90% not too expensive or too cheap. <a href="http://association.drupal.org/node/102">Read more.</a><br><br>How many people might buy this membership?<br><a href="http://Drupal.org">
Drupal.org</a> currently has over 9000 unique visitors a month and over 10 Million page views per month, with 250% growth/year. <a href="http://Drupal.org">Drupal.org</a> has over 150,000 user accounts so it's important to ensure the pricing is accessible to the maximum number of people.
<br><br>2. <a href="http://association.drupal.org/system/files/corporate_pricing_sensitivity.jpg">Corporate pricing sensitivity graph</a> - optimal price $100 with ~93% not too expensive or too cheap. <a href="http://association.drupal.org/node/103">
Read more.</a><br><br>Why are the corporate pricing responses so cheap?<br>35% of corporations/organizations are actually 1 person companies. 71% of corporations have 5 or less people. Drupal companies are overwhelmingly small companies or organizations. Allowing for 93% of Drupal companies to participate in supporting the Drupal project and infrastructure is important to make sure the community is well represented. Higher prices may also require more effort to justify this business expense going forward. You can use the graphs to determine how many people would consider a different price too expensive or too cheap.
<br clear="all"><br>3. <a href="http://association.drupal.org/node/104">What potential benefits would respondents to this question pay for?</a> <br>i. 54.9% (392) - free attendance at Drupal Conference events and early access to registration
<br><br>Drupal Conferences are held on two continents and only a few people would benefit from a membership that factored in conference fees into it's pricing.<br><br>ii. 53.6% (379) -listing in member services directory (
e.g. designer, developer,which industries you specialize in serving)<br><br>Cheers,<br>Kieran<br>Drupal association board member - fundraising<br><br>-- <br>To strive, to seek, to find, and not to yield.<br>