I could be wrong but I believe that Ubercart comes with the uc_googleanalytics module which does this for you.

On Wed, 2010-12-08 at 16:15 -0700, Lynn Stott (Stott Design) wrote:

Hi,

Using Ubercart, I'm adding the Google adwords conversion code to the bottom of the checkout complete page. How would I capture the order total? And/or is there a better way to do this? I've used this method the past 3 months but got zero conversions. It seems this person has the same issue (see last comment)... http://www.ubercart.org/forum/support/1478/google_conversion_tracking

<!-- Google Code for I/O Bio Purchase Conversion Page -->

<script type="text/javascript">

/* <![CDATA[ */

var google_conversion_id = xxxxxxxx;

var google_conversion_language = "en";

var google_conversion_format = "2";

var google_conversion_color = "ffffff";

var google_conversion_label = "WHb7CN6x6wEQtrzd-AM";

var google_conversion_value = 0;

if (<?php echo $order->order_total; ?>) {

  google_conversion_value = <?php echo $order->order_total; ?>;

}

/* ]]> */

</script>

<script type="text/javascript" src="http://www.googleadservices.com/pagead/conversion.js">

</script>

<noscript>

<div style="display:inline;">

<img height="1" width="1" style="border-style:none;" alt="" src="http://www.googleadservices.com/pagead/conversion/1058496054/?value=<?php echo $order->order_total; ?>&amp;label=WHb7CN6x6wEQtrzd-AM&amp;guid=ON&amp;script=0"/>

</div>

</noscript>

Thanks,

Lynn