[consulting] Drupal.org advertising proposals requested
Earnest Berry
earnest.berry at gmail.com
Sun May 27 18:15:20 UTC 2007
Laura Scott wrote:
>
> A rough analogy: We live in Boulder, on the edge of mountains.
> Everybody loves looking at the mountains. Think of all those eyeballs.
> Should Boulder sell billboard space on the mountainsides to cash in on
> all that attention? It sure would bring in a lot of cash. But does
> that make Boulder a better place, in the end? It's a rough analogy, to
> be sure, and related more directly with aesthetic beauty than we're
> talking here at d.o, but I hope it illustrates in a way how commercial
> exploitation of the Drupal commons runs the risk of diminishing the
> value of the commons.
I don't think d.o. is looking to cash out or sell its soul. But running
a busy site and maintaining Sun Servers isn't cheap. I do agree with you
though about keeping d.o. clean...pehraps the d.c. (drupal.com) method
is the best way to achieve this. Similar to what sugar has done in
splitting it's "product" (obviously drupal runs its organization
different than sugar though)
> I hope that any advertising program would somehow reinforce the Drupal
> community. Perhaps make the advertising opportunity only available to
> people and companies that have made tangible (code & documentation)
> contributions to Drupal directly. That might even have the effect of
> incentivizing larger companies like Yahoo and IBM, who have been
> working various R&D projects on Drupal but have not given back, afaik,
> to contribute their code improvements (assuming they are improvements)
> in order to have the chance to advertise with a modest presence.
I know many large organizations that have given thousand, some even
100K+ and more to Drupal. It doesn't come as a posting to the front
page, its comes as a simple patch from user "X", or a new module from
user "Y". I think they are giving back, however, I don't think Drupal is
at the place yet where IBM nor Yahoo! will be endorsing it on their main
page. But I mean, a 8 month project on IBM Dev-works isn't anything to
sneeze at either. IBM also did give us the base start to DB2.
Calculating the hourly man hours from IBM (200-250 on avg/hr), say 60
hours of work went into that (project as a whole).....do the math :).
I think this is the best method as the burden falls on the community for
maintain and push forward the "product", and not some core group.
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