[drupal-docs] [marketing] An intesting dicussion in the forums

[Andrew Hoppin]

Not to make things too complex, but there is a continuum of 
non-technical to technical.... perhaps it's a double bell curve and we 
can develop materials for the two peaks?

Also, I know we've referenced this before in the discussion about the 
brochure, but to make sure we don't lose it here:  there are a range of 
"markets" / use cases ranging from blogging to local journalism to 
political campaigns to music fan sites to spiritual communities, etc.  
Over time we should have people from these communities drill down on 
marketing materials for a full range of these "markets".   In the 
CivicSpace world, we're counting on vendors/consultants who work with 
clients in these markets to do some of that work for us over time, and 
to contribute use cases and hopefully proposal templates, etc. back to 
the community.    It remains to be seen how successful we'll be in 
getting these businesses to publicly share these documents.

Andrew

On Jun 3, 2005, at 10:24 AM, Robin Monks wrote:

> Hmm, we should probably provide a three step marketing process:
>
> 1) New Technical Users
> 2) New Non-Technical Users
> 3) Users of a competing Product
>
> We can provide docs and resources for each of these groups.
>
> Robin
>
> On 6/3/05, Andre Molnar <mcsparkerton at yahoo.co.uk> wrote:
>> http://drupal.org/node/24150
>>
>> While the discussion is about 'what should be on the front page' there
>> have been a few suggestions for handbook pages that fall under the 
>> scope
>> of 'press and marketing'.
>>
>> Are there any that people feel should be on the press and marketing 
>> task
>> list?
>>
>> I like the idea of a "Is Drupal Right For You?" page linking people to
>> marketing pages targeted at them.
>>
>>
>> andre
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