[consulting] Thoughts on using the word "Drupal" on your business site and in marketing

Sam Cohen sam at samcohen.com
Sun Feb 6 16:02:01 UTC 2011


Dan,

I wasn't raising the issue of the legality of using the Drupal trademark,
but on the pros and cons of presenting yourself as a Drupal service provide
verses a  website builder -- from a business point of view.

Thanks,
Sam


Sam Cohen, Principal
New Media Solutions <http://new-media-solutions.com>
Drupal Training & Services



On Sun, Feb 6, 2011 at 10:20 AM, Dan Horning <dan.horning at planetnoc.com>wrote:

> http://drupal.com/trademark
> that's the official standing on use of the drupal trademark
>
> --
> Dan Horning
>
> American Digital Services - Where you are only limited by imagination.
> dan.horning at planetnoc.com :: http://www.americandigitalservices.com
> 1-518-444-0213 x502 . toll free 1-800-863-3854 . fax 1-888-474-6133
> PO Box 746, Troy, NY 12181
>
> ----- Original Message -----
> > From: "Sam Cohen" <sam at samcohen.com>
> > To: "A list for Drupal consultants and Drupal service/hosting providers"
> <consulting at drupal.org>
> > Sent: Sunday, February 6, 2011 9:16:25 AM
> > Subject: [consulting] Thoughts on using the word "Drupal" on your
> business site and in marketing
> > Hi all,
> >
> > I finally put up a new site for my business -- it's so much easier to
> > do other people's sites!! I showed to a friend last night. First thing
> > they said was "what's Drupal?"
> >
> > Just curious what other people's thoughts are in using the word
> > "Drupal" in your branding, such a "we build Drupal sites"
> >
> > On the pro side, if that's what you do, you should make it really
> > clear, so people looking for Drupal work can find you. (and there
> > seems to be no shortage of people looking for Drupal work)
> >
> > On the other hand, most people not in the business have no clue what
> > Drupal, or how to pronounce it for that matter, so is using "Drupal"
> > prominently on your site potentially turning away business?
> >
> > I'm curious what others are thinking on this topic. Do you put Drupal
> > front and center? Do you not mention it at all?
> >
> > Sam Cohen, Principal
> > New Media Solutions
> > Drupal Training & Services
> >
> >
> >
> >
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> > consulting at drupal.org
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