[consulting] Thoughts on using the word "Drupal" on your business site and in marketing

Sam Cohen sam at samcohen.com
Sun Feb 6 16:04:40 UTC 2011


Sorry Dan,

I responded to you before I read your follow up post.

Sam

On Sun, Feb 6, 2011 at 11:02 AM, Sam Cohen <sam at samcohen.com> wrote:

> Dan,
>
> I wasn't raising the issue of the legality of using the Drupal trademark,
> but on the pros and cons of presenting yourself as a Drupal service provide
> verses a  website builder -- from a business point of view.
>
> Thanks,
> Sam
>
>
>
> Sam Cohen, Principal
> New Media Solutions <http://new-media-solutions.com>
> Drupal Training & Services
>
>
>
> On Sun, Feb 6, 2011 at 10:20 AM, Dan Horning <dan.horning at planetnoc.com>wrote:
>
>> http://drupal.com/trademark
>> that's the official standing on use of the drupal trademark
>>
>> --
>> Dan Horning
>>
>> American Digital Services - Where you are only limited by imagination.
>> dan.horning at planetnoc.com :: http://www.americandigitalservices.com
>> 1-518-444-0213 x502 . toll free 1-800-863-3854 . fax 1-888-474-6133
>> PO Box 746, Troy, NY 12181
>>
>> ----- Original Message -----
>> > From: "Sam Cohen" <sam at samcohen.com>
>> > To: "A list for Drupal consultants and Drupal service/hosting providers"
>> <consulting at drupal.org>
>> > Sent: Sunday, February 6, 2011 9:16:25 AM
>> > Subject: [consulting] Thoughts on using the word "Drupal" on your
>> business site and in marketing
>> > Hi all,
>> >
>> > I finally put up a new site for my business -- it's so much easier to
>> > do other people's sites!! I showed to a friend last night. First thing
>> > they said was "what's Drupal?"
>> >
>> > Just curious what other people's thoughts are in using the word
>> > "Drupal" in your branding, such a "we build Drupal sites"
>> >
>> > On the pro side, if that's what you do, you should make it really
>> > clear, so people looking for Drupal work can find you. (and there
>> > seems to be no shortage of people looking for Drupal work)
>> >
>> > On the other hand, most people not in the business have no clue what
>> > Drupal, or how to pronounce it for that matter, so is using "Drupal"
>> > prominently on your site potentially turning away business?
>> >
>> > I'm curious what others are thinking on this topic. Do you put Drupal
>> > front and center? Do you not mention it at all?
>> >
>> > Sam Cohen, Principal
>> > New Media Solutions
>> > Drupal Training & Services
>> >
>> >
>> >
>> >
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