Victor Kane wrote:
Brochure sites are dead, dude.
Right.
In the business-to-business world, 99% of the time, all anybody wants from a web site is a quick way to check out a potential vendor. For professional services firms, that translates to bios, customer referrals, case studies, and reprints of journal papers. For product firms, that translates to product specsheets and documentation, and maybe downloads. And, of course, contact info.
By and large, investing in anything more may be good for developers, but doesn't have a particularly good ROI.
For most business purposes, the KISS principle still applies. For that matter, the KISS principle applies to most purposes (Case in point: google's interface).